Since Peter Cook and I started our Seven Secrets of Growing Your Bookkeeping Business Seminar Roadshow it has been exciting to see so many great bookkeepers thirsting for knowledge about strategies to take their business to the next level.
One of the secrets we share is how to hire great bookkeepers. It’s a scary time when your books are filled and you know the only way to leverage your time is to engage another bookkeeper. After all, you’ve probably cleaned up messes left behind by bad bookkeepers so why would you want to risk your reputation? However, there was a good question raised at the Seminar: “Why would a good bookkeeper want to work for me when they could work for themselves?” There are a few reasons:
- They don’t want the hassle of chasing money
- They don’t want to do their own marketing
- They want to be able to take holidays
However, there is another reason why a bookkeeper would want to work for you and that’s because you pay them what they're worth. And the only way you will attract great bookkeepers to your business is if YOU are getting paid what you’re worth! I’ve spoken before about Dr Greg Chapman’s Circle of Price but there is a practical reason why you need to put up your prices.
In order for you to attract great bookkeepers to your team, you need to be able to pay them what they’re worth. If you’re only charging $50 per hour you will not be able to afford to pay your bookkeepers well and still remain profitable. So if you’re not getting paid what you’re worth how are you going to attract gun bookkeepers to your team?